The most prestigious (and week long) awards ceremony in the industry kicked off yesterday. Find out how VT would spend her time in the French Riviera.
It’s here. The most prestigious awards known to the creative industry: The Cannes Lions. If your agency has entered you’re most likely going to be sitting on the edge of your seat this week, and rightly so: every agency wants to win one.
So what’s on? If I were one of the lucky ones packing my wedges and big floppy hat to head down to the French Riviera, this is what I’d go and see:
>> COSMOPOLITAN: Fashion, sex, celebrity & character – A candid conversation with Sarah Jessica Parker & Joanna Coles
>> MOTHER: Truth & lies on the social web (Featuring Andrew Deitchman, CEO of Mother New York and Yaniv (Nev) Schulman- creator of Catfish)
>> CAMPAIGN ASIA: The rise of creativity in India (Featuring Sir Patrick Stewart, Leslie Berland, Joel Lunenfeld and Ignacio Oreamuno)
>> SHESAYS: Why 80% of your advertising budget is currently being wasted
>> TUMBLR: How to become a visual storyteller
>> CONTAGIOUS: Teaching new technology old tricks on Saturday 21 June at 11:00 – 11:30 (Which you can watch live via the YouTube link here.)
Or course, I’d throw in the occasional morning Yoga with Google and a well spent few hours at the ISOS Girls Lounge to share breakfast with the industry’s most inspiring women.